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Ara


When Perfume Bottles Were Jewels: Begüm Khan × Guerlain
There was a time when perfume bottles were purchased independently of the fragrances they contained, then filled with essences obtained from perfumers. Begüm Khan’s collaborations with Guerlain offer a contemporary reinterpretation of this elegant tradition in the history of perfumery.


"Ottoman Perfumery" and "the History of Scent" Courses Are Now On the IFEAT Academy
Two educational units developed by Dr. Rana Babaç Çelebi—Ottoman Perfumery and Alchemy of Scent—are now available through the IFEAT Academy, the educational platform of the International Federation of Essential Oils and Aroma Trades (IFEAT).


Parfüm, Osmanlı’da yalnızca güzel kokmak için kullanılmıyordu | Perfume in the Ottoman world was never merely about smelling pleasant
Parfüm, Osmanlı’da yalnızca güzel kokmak için kullanılmıyordu | Perfume in the Ottoman world was never merely about smelling pleasant


The Scent of Mount Ida, Home of the World's First Beauty Contest, Has been Captured on HeadSpace And Recreated
Turkey has contributed a groundbreaking new initiative to the global flavor and fragrance industry. Curated by Parfüm Rotaları and sponsored by MG International Fragrance Company, the “Terroir: Ida” retreat, held on June 19–21, achieved a first for Turkey by capturing and preserving the living scent of Mount Ida (Kaz Dağları).


WeReserve Spring: An Afternoon Distilled with Istanbul’s Spring Blossoms
WeReserve Seasons: Spring Edition was a quiet ritual that explored the distinctive scents of the season through Istanbul’s historical and botanical memory, creating an elegant bridge between scent, taste, time, and place.


A Private Perfume Experience At the Final Olfactory Threshold of the Silk Road, with Istanbul’s Spring Flowers
In this intimate perfume experience, we created a base through the rapid infusion of Istanbul’s spring flowers — capturing the fleeting, living breath of the season.
Then, we personalized each perfume with 100% pure essential oils inspired by the spices, resins, and aromatic plants of the Silf Road historically traded through the Spice Bazaar.
Because Istanbul was never only a city of stone, sea, and empire.
It was also a city of scent.


A New Chapter in Turkish Perfumery
Marie Claire Türkiye Fragrance Awards Opens A New Chapter in Turkish Perfumery


Dr. Rana Babaç Çelebi Honoured for Her Role as Spokesperson & Referee at the Marie Claire Türkiye Fragrance Awards 2026
Throughout the preparation and execution of the Marie Claire Türkiye Fragrance Awards 2026, Dr. Rana Babaç Çelebi stood out not merely as a visible spokesperson, but as the figure who shaped the intellectual backbone of the event, defined its sectoral language, and helped establish its structural credibility.


Bugün Dünya Vanilya Günü!
Bugün Dünya Vanilya Günü!


Turkey’s First Perfume Awards, the Marie Claire Türkiye Fragrance Awards 2026, Announce Winners
The Marie Claire Turkey Fragrance Awards, considered a milestone in the industry by combining Turkey’s rich scent heritage with a modern perfumery vision, have been held in a grand ceremony. Organized by Marie Claire Turkey, the country's first licensed magazine, this special evening marked a refined and visionary step in its 38-year publishing history.


Ancient Medicine, Fragrance, and Chemistry Converge in New Study from Pergamon
Published in Journal of Archaeological Science: Reports (Volume 70, April 2026, Article 105589), a newly published interdisciplinary study offers the first direct chemical evidence that formulations described in Greco-Roman medical texts—including treatments combining human-derived substances with aromatic ingredients—were not merely theoretical, but actively prepared and stored in Roman vessels.


A Journey into the Legacy of Ottoman Beauty: A Sensory Masterclass at the Heart of the Spice Bazaar
Just a few days ago, in an atmosphere steeped in the scent of time itself, we brought the ancient wisdom of Ottoman beauty rituals into the enduring magic of Istanbul’s iconic Spice Bazaar. What began as a heritage-inspired experience soon evolved into an extraordinary gathering — a private masterclass hosted for the global C-level executives of a leading international cosmetics brand.


At ISEO 2025, a Multisensory Journey Through Scent and Heritage with Dr. Rana Babaç Çelebi
This year’s International Symposium on Essential Oils (ISEO 2025) hosted a uniquely stimulating session. Dr. Rana Babaç Çelebi's keynote lecture, titled “Alchemy of Scent”, took the audience on a compelling journey through the evolving relationship between scent and humanity, spanning from antiquity to the present day. In a second session Dr. Çelebi introduced participants to the world of Ottoman perfumery through an experiential presentation.


III.GETAT Kongresi'nde Anadolu'da Tütsü ile Tedavi Konuşuldu
Türkiye Cumhuriyeti Cumhurbaşkanlığı himayesinde T.C. Sağlık Bakanlı ve Dünya Sağlık Örgütü tarafından 3 Ekim 2025 tarihinde gerçekleştirilen 3. Geleneksel ve Tamamlayıcı Tıp Kongresi, geleneksel iyileşme yöntemlerinin modern bilimsel çerçevede yeniden değerlendirildiği, çok değerli konuşmalara ev sahipliği yaptı. Kongrenin ilgi gören oturumlarından biri ise, tıp tarihçisi ve klinik aromaterapist Dr. Rana Babaç Çelebi’nin gerçekleştirdiği sunum oldu.


Can a Scent Be Teleported? A Reflection on Osmo’s Olfactory Frontier
Not long ago, I came across a story that both thrilled and unsettled me: Osmo, a scent technology company, is developing what they call “Scent Teleportation” — a process designed to capture a smell in one part of the world and release it in another.


Uçucu Yağların Frekansları
Uçucu Yağların Frekansları


Keynote Speaker Announcement: Dr. Rana Babaç Çelebi at ISEO 2025
We are delighted to announce that Dr. Rana Babaç Çelebi will be joining ISEO 2025 – The International Symposium on Essential Oils as a keynote speaker. Dr. Rana Babaç Çelebi is internationally recognized for her work in tracing the medicinal use of fragrances across civilizations and is known for reviving historical perfume formulations through meticulous research and a deep reverence for tradition.


From Banquets to Harem The Daily Use of Beautiful Scents in Ottoman Palace Culture
In her one-hour webinar with NAHA (National Association for Holistic Aromatherapy), Dr. Rana Babaç Çelebi invites us to wander through the scented corridors of the Ottoman court—where aromatic opulence defined everything from grand banquets to the intimate rhythms of the harem.


The Mystique of Oud in Perfumery: An Interview with Dr.Rana Babaç Çelebi
I think the recent surge in oud's popularity among Western luxury brands reflects a significant shift in the global fragrance industry, bridging Eastern and Western perfumery traditions. So the adoption of oud represents a broader trend of cultural fusion in the fragrance industry.


Nebülizatör aromaterapi difüzörü nedir? Nasıl çalışır?
nebülizatör aromaterapi difüzörleri nasıl çalışız? diğer difüzörlerden farklarını nelerdir? genel olarak ne gibi faydaları vardır?
Memoria
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